Showing posts with label zenfolio. Show all posts
Showing posts with label zenfolio. Show all posts

Sunday, August 5, 2012

Free Learning Opportunities Abound

I love learning. I had a goal to do a Marketing class online, and I did it. Marketing was relatively easy for me because of my psychology background. However, today, without the help of any free resource whatsoever, I learned a very quick and practical lesson: I learned that PST is three hours later than I thought it was - well, if I'd have noticed that the online "Selling Your Work" webinar said PST and not EST, I would have known it was going to be at 2:00, my time, and not 11:00. So really, I learned to read more-carefully. But now I have a few extra minutes to write about what's been happening around here.

To put it simply, I've been very busy just soaking in information. There are so many free resources out there for learning about business and about photography. The Metrix classes have been great so far. I have been taking notes and being serious about every word, so I am learning a lot. I have completed three business-related classes and am now working on my first photography class.

Another good resource for learning about a photography business is Zenfolio. I'm waiting (sheepishly) for my 2:00 EST (11:00 PST) webinar on selling my work on Zen. I hope they also incorporate bringing in Facebook and other tools to strengthen exposure to my "business". I'm very tempted to shell out $120 to upgrade my Zen account so I can make a profit from selling prints there, but maybe I should wait until I actually sell a print - or better yet, make back the $40 I spent on the more-basic account that I already have there. Maybe I can sell a few things before the August renewal date comes up.

The last free-learning mention of the day goes to Cambridge in Color. This is an amazing website that has tutorials on just about every photography subject imaginable. The guys who put it together are professionals and are visible in the forums, setting up contests and just generally being helpful. This is my go-to site for learning about my camera and photography in general.

Speaking of Cambridge, I am off to see if the private message waiting for me is from them. I asked about them offering a calendar showing their various contests. I want to start entering them, not just on Cambridge, and my global learning style begs me to have a more-centralized listing so I can find what I need easily.

More on contests later. Meanwhile, check out my Zenfolio page here.

Thursday, October 6, 2011

The Open Sea Looks Good

I may be drowning, but I think I'll just keep heading toward the open sea just the same.

My pictures came in yesterday! I ordered photos from my Zen account (http://shellyleduke.zenfolio.com/) a week or so ago. I could have printed them at home I guess, but I couldn't wait to have my brother in law come set up the wireless printer. (It's all set now, of course.) Also, I've noticed over the years that the photos I print myself tend to fade. Does that happen to you? Add professional-grade printer to my wish list for the future.

Anyway, they came in. I opened them up and was immediately admonished by my 17 year old daughter for handling them incorrectly. I was touching their "faces" instead of holding them by the edges. This coming from a girl who abandons blue ray DVDs anywhere she pleases despite it being a pet peeve of her step father, who she loves dearly. I followed her advice, though, giving her credit because she wants to pursue a career in art therapy and does have a respect for art.

So after I had them spread out over my lap, theoretical finger prints and all, I realized that there is nowhere in my house where I can package them up in their bags (check!) and with my business cards (check!) without sharing with all my future customers the fact that we have a golden retriever. His name is Jake and one of the books we bought when we first got him said that all retriever owners call it "condiments", not dog hair. We are not surprised that this has manifested in our house as well. I keep asking Jake to please do some tidying up but he is very stubborn. I tell him that I read about a companion retriever who knows 180 commands, including how to remove a child's socks without biting toes. If another retriever can do that, why can't Jake just clean up a bit of hair that's his anyway? Does he need a special tool? Because I could take care of that. He doesn't care what I say as long as I keep giving him the heels from loaves of bread.

This means that I and all my new photography toys will head to the library today to use a clean table. Once things are put together we will probably go to Pakulis Farm where I hope my mom can make her customers feel guilty enough to buy my images. (Oops. Drowning again...) We will go to Pakulis Farm and drop off the images that the owner ordered when she decided to expand her offerings to customers!

Wish me luck.

Friday, September 23, 2011

Drowning!

Yes, I'm doing it again. I often do this - I get excited about something, give myself too many choices, make things too complicated, try to start in the middle instead of the beginning, then quit.

Well, I haven't quit yet. And I'm glad. I really want to make this work.

Ok, so what have I done so far? Let's start with what I wanted to do.

"1. Print some photos. (I could break this step down into about 10. Let's just say for now that I will probably use my Zenfolio account to print them so they are professionally done and won't fade like the ones I print myself. Also, before I even print them I'd want to take some specifically for selling on my parents' hay farm. I have some like this already, but a few more probably wouldn't hurt.)
2. Find (online) materials I can use to matte and package them.
3. Make business cards. I wonder if Zenfolio has a link for that.
4. Figure out how to price my pics. I don't want to start too low."


I skipped #1. It's too complicated right now.

For #2 I found www.clearbags.com. I spent a day hemming and hawing about what to order. I was set on a basic mounting kit for 8x10s (with matte boards, backer boards, hinge tape and mounting corners), when I got to the checkout and discovered that there was a minimum order (if I didn't want to pay a service fee), and that my shipping was going to cost over $15! I did a quick search of Michael's and Staples to see if they had the kind of art bags I needed and didn't see them. Then, as usual, I changed my mind and instead of going with mattes, I scaled down the packaging and got bags that just fit the photos, without mattes. I nixed the hinge tape and mounting corners, but got bags and backs for three sizes of photos instead of just 8x10s. Then I ordered them! Then they came in the mail!! Then it took me 10 minutes to open the box (granted, I was using scissors instead of a box knife to cut the tape) and I wondered if the whole idea was crazy. Once I got the box (it was actually two taped together, which had been part of the problem) open, it was like Christmas! All these art supplies. Time to get moving.

#3 My business cards are printing as I type. And I'm proud of them. They almost got the best of me, but I didn't let them. Earlier today, as I sat down to get #3 done, I started flooding myself. Business cards... I had already bought the paper, now I needed a template. Should be easy, I've done it before. Wasn't. Now the flooding: Publisher has a place for a logo. I don't have a logo. Maybe my son can design one. How much should I pay him? What if I don't like it? What about my daughter, who is planning on going to college (next year!) to study art therapy? Should she make the logo? What about the font? It should say something about me. What should it say? I thought I wanted it to be formal but I'd go to work (at my day job as a teacher) in jeans and bare feet if they'd let me. Surely if my business card was formal and a client met me in person they would think I was a fraud. I tried out some fonts. I built, in my head, an advisory board of everyone I know whose opinion I would value about my personality and art. I set up tiers of assistance so that my boss, whose daughter went to art school, didn't have to come to all the meetings... I think I'll call the weather service and ask them to give a name to this flood that I made all over my computer station. (Deep breath here. Breathe.)

#4 I tossed around some ideas about how to price my photos. I was thinking $10 for a 4x6, $15 for a 5x7 and $20 for an 8x10. Nice and simple. Then I considered that I might give a free 4x6 of the same print to everyone who buys an 8x10. What would they do with a duplicate photo? Give it away, of course! Along with my business card, which will be packaged inside.

To be honest, I did do some work with the actual photos today. I uploaded more to Zenfolio. But I think I did too many. I am going to take some down, because they are not all fantastic pics. If I'm not going to print them to sell, they shouldn't be up. I also uploaded some to Snapfish. Prints on Snapfish are much cheaper, and since it's been a while since I've logged on they were trying to entice me with 50 free 4x6 prints. I couldn't figure out how to redeem my 50 prints and it annoyed me until I figured out they were only going to cost me $4.50. But again, I didn't order any because I want to limit the prints I'm offering at first and I'm not sure which ones I like best yet.

Oh! And two people besides my mother have checked out the Zenfolio site! They both signed on within two days of when I put it up. No one has looked at the site since, though. But two people!

So I have 30 business cards and enough materials to package 100 4x6s, 100 5x7s and 75 8x10s. Now I just need pictures!